Landscaping Website Design - Built to Win Local Clients

A Custom Webflow Site for a Worthing Landscaper
Casteldine Landscapes is a garden design and landscaping business covering Worthing, West Sussex, Brighton & Hove and Surrey, with fifteen years of work and a 10/10 Checkatrade record. I built their first website in Webflow on Client-First, structured so the gardens do the selling.
- LocalBusiness schema - Worthing, Brighton, Surrey named to Google.
- Before and after comparison slider - drag to reveal the change.
- Gallery tabbed by service - patios, landscaping, turfing, maintenance.
- Checkatrade reviews on the page - ten out of ten, in full.
- Lightbox gallery - full-size photos without leaving the page.
- Service area section - the towns covered, said plainly.


Problems & solutions
A Reputation That Stopped at Word of Mouth
A Website That Backs Up the Reputation
No Way to Show the Full Range of Work
A Gallery and Before-and-After Section That Sell the Work
Invisible in Local Search
Built to Rank Across West Sussex

The Photographs Do the Quoting
Casteldine had fifteen years of work and a 10/10 record with nothing online to show for it. Garden clients buy on proof, so the site leads with the gardens and the reviews.
Results
Growth that is not capped by reputation alone
A stronger case when quoting for bigger gardens
Less time lost on enquiries that go nowhere
Good to know
Does a landscaper actually need a website, or is Checkatrade enough?
Checkatrade rents you visibility for as long as you pay, and most trades spend £1,500 to £2,300 a year across the directories. A website is the only channel you own. For Casteldine the answer was clearly yes, because fifteen years of work and a 10/10 record had nowhere to point when a recommendation turned into a Google search.
Why is my Google Business Profile not showing when people search for me?
Usually because nothing on the website confirms it. Google cross-checks the name, address, phone number and service area against your site, and if the copy never names the towns you cover, the match stays weak. Casteldine’s site names Worthing, West Sussex, Brighton and Hove and Surrey in the code as well as in the text.
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